If you’re anything like me (which, as a fellow voice actor I’m guessing maybe you are), you love all things creative and expressive, and you want your website to be just that! But… hang on… there’s JavaScript, HTML, CSS, SQL…I …
*Note: The content in this blog was collected with publicly available material and is unclassified in its entirety. Marketing. It’s something we all need as entrepreneurs. A good marketing plan requires creativity, adaptability, and strategic thinking. As a voice-over business …
Welcome to the world of entrepreneurship! Yes, voice-over and being an entrepreneur are one in the same, and one of the great adventures in this industry is finding your clients through marketing. How will you attract business opportunities if no …
Having a website dedicated to your voice-over business is imperative for any actor looking to book more work and become more professional in the industry. Getting your own personal domain set up is a right of passage – and there …
In voice-over, creating a solid client list is important for establishing a successful and sustainable career. A well-curated client list can set you up for an ongoing stream of work and keep you connected to your clients who are hiring …
When it comes to finding voice-over work, I always suggest casting a wide net, through agents, pay-to-play sites, and your own marketing efforts. So much of the work is determined by your own hustle, but nobody likes to spin their …
No matter where you’re at in voice-over, it’s important to spend time connecting with new potential clients. When I first started out in voice-over, I put in a lot of elbow grease to build a base of clients who would …
Social Media – many of us are addicted to it and end up scrolling for hours when we only meant to spend a minute checking out someone’s page or profile. And yet, when it comes to promoting ourselves or our …
Learning how to effectively market your voice-over business is critical to your future success in the industry. Although it feels like a less productive part of creating voice-over success than auditioning and vocal training, creating your business and marketing plan …
A brand is the identity you use to present yourself and your voice to the world. It’s honing in on the unique sounds of your voice, your personality, and the way you interpret meaning in the words. It’s like your …
I hear many talent and coaches talk about the process of finding the right people to talk to in order to grow their voice-over businesses. Often, I hear that Google can be a gold mine of leads, “I search Google …
Getting great at direct marketing to potential clients is one of the most important areas of your voice-over business. As a marketing professional with over 30 years’ experience as well as a professional voice-over actor, an axiom that has served …